Why we do what we do
Every business is a people business.
We believe people do their best work when they feel known, supported, and treated fairly. When that happens, culture gets stronger and the organization grows with it. Cushion exists to help employers build that kind of workplace at any size, without carrying all of HR on their own.

How we work
Listen first. Assess what matters.
We begin with an HR Assessment of your current HR business practices. We listen to your leadership team, learn how your organization operates, and identify the needs your HR infrastructure should address.
The assessment includes an employee engagement survey, so we hear directly from your people. Their experiences help us understand your culture and bring employee perspectives into the solution.

What we do
Customized HR and workforce solutions.
After listening and assessing, we build HR infrastructure specific to your unique business needs and culture. Your priorities shape the services, responsibilities, and processes we put in place, with support that can grow across departments, locations, and states.
We can serve as your HR department, support your established team, or manage benefits administration. Your solution can bring together hiring, payroll, policies, compensation strategy, workforce planning, training, compliance, and benefits, including COBRA administration and direct billing.

Our roots
Family, service, and accountability.
Cushion is a family-owned, veteran-owned small business based in Nashville and serving employers nationwide. Our approach is grounded in generational leadership, community service, and responsibility to the people we serve.
For employers with supplier diversity requirements, our team can discuss the company information needed for your procurement process.
Cushion is HIPAA compliant and uses E-Verify in its hiring practices.

The people you work with
Experience with a personal approach.
Our HR and benefits professionals bring practical experience to the questions that shape working life. We take time to understand the challenge, explain the options, and work alongside your team.
From an ongoing HR relationship to a defined compensation or performance project, you should know what we are working toward together.
Our team
The people behind Cushion.
Cushion is a family business. Many clients have known Bill and Pam for years, and Will now leads the company with the same personal, people-first approach.
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Bill Martin
Founder and Chair
Bill built Cushion on personal relationships and service to the employers it supports. Many longtime clients and partners know Bill by name, and his commitment to treating people well still guides how the team works today.

Will Martin
Chief Executive Officer
A Nashville native and Middle Tennessee State University graduate, Will joined his parents’ company as chief operating officer in 2015 after an executive career in retail. He became CEO in November 2025 and leads with a people-first, servant-leadership approach: focus on the people, and the results follow.

Pam
President
Pam is a familiar voice to many Cushion clients. She helps employers and employees get answers, keeps the details moving, and makes sure every client feels known and supported.